Directly integrated into the environment of the magazine, this form of advertising stretches across the page like a printed paper banner. The high quality banderole is wrapped across the entire width of the editorial page contents in the user's immediate field of vision. It moves with the scrolling, which guarantees the greatest attention. After 10 seconds, the advertising media shrinks to a format of 160 x 250 pixels to ensure a lasting advertising impact. If clicked, it expands to full size again.