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Games

  • The big world of games.

     
     
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    The games portals on WEB.DE and GMX offer the users a large portfolio of games from the areas of free games, cash games, multiplayer games, as well as kids' games, mobile phones games and poker. A PC Games Flat, an extensive games search and a weekly Games Newsletter complete the profile. The cooperation with leading game suppliers such as Zylom, King.com or Gameduell guarantees a unique quality and diversity.

    Special Interest Entertainment (Unique Users per Month in mill.)
           
    UIM Entertainment & Lifestyle (Kombi)  
     
    		 10.2
    RTL.de Total  
     
    		 8.9
    MyVideo Total  
     
    		 7.7
    ProSieben.de Total  
     
    		 7.3
    BILD.de Unterhaltung  
     
    		 6.7
    eBay.de Computer  
     
    		 5.0
    T-Online Unterhaltung  
     
    		 4.8
    WEB.DE Entertainment & Lifestyle  
     
    		 4.2
    sixx Total  
     
    		 3.8
    TV SPIELFILM PLUS Total  
     
    		 3.6
     

    * Source: AGOF internet facts 2011-12 United Internet Media, Time Period for Media: month, figures are expressed in million unique users.

  • User profile

    Age and Gender Distribution of the WEB.DE Games/Music/Cinema/DVD Channel Users

      Index 100 - Internet Users Share in %
    Men
     
    94     		    50%
    Women  
     
    107     		51%
       
    14-19  
     
    111     		11%
    20-29  
     
    123     		23%
    30-39
     
    93     		  17%
    40-49  
     
    103     		24%
    50-59
     
    85     		  14%
    60+
     
    80     		  11%
     

    Household Size of the WEB.DE Games/Music/Cinema/DVD Channel Users

      Index 100 - Internet Users Share in %
    1 Person    
     
    107     		18%
    2 Persons
     
    97     		  33%
    3 Persons
     
    94     		  20%
    4 Persons  
     
    104     		20%
    5+ Persons  
     
    102     		10%
     

    Level of Education of the WEB.DE Games/Music/Cinema/DVD Channel Users

      Index 100 - Internet Users Share in %
    no qualification
     
    98     		    4%
    Secondary General School
     
    79     		  24%
    Intermediate Second. School  
     
    109     		35%
    Grammar Schools classes A-level  
     
    122     		19%
    University degree  
     
    101     		19%
     

    Household Net Income of the WEB.DE Games/Music/Cinema/DVD Channel Users

      Index 100 - Internet Users Share in %
    Under 1.000 EUR    
     
    105     		15%
    1.000-1.999 EUR
     
    97     		  28%
    2.000-2.999 EUR  
     
    101     		26%
    3.000-3.999 EUR  
     
    104     		17%
    4.000+ EUR
     
    94     		  14%
     

    * Source: AGOF internet facts 2011-12 United Internet Media, Time Period for Media: month, figures in %, Index value Internetuser=100, In-house calculation: user structure selected special interest placements.

  • Other interests

    • Computers and entertainment electronics
    • Films on DVD or video
    • Candy and snacks

  • Opportunities of advertising

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    • Special size MaxiAD+: exclusive banner format for maximum impact.
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    Content Integration

    Advertising messages integrated into a neutral environment profit from optimal acceptance and information strength.   >> Learn more 
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